Find the places your app should be mentioned, and what to say there.

Word of mouth can be worked on

Most organic growth outside the App Store comes from someone recommending your app in the right place. That feels like luck, but a lot of it comes down to showing up where people are already asking. The trouble is finding those places and writing something useful, week after week, alongside everything else.

Apptiller does the finding and the first draft. The conversation stays yours.

Conversations to join

Apptiller searches for threads where people ask for what your app does, using your AI questions and tracked terms on Google, plus Hacker News. It also keeps the threads that AI answers cite, which count twice because assistants read them too. A model judges whether each fits, and drafts a helpful reply with a tagged link. You post it yourself, from your own account.

The tagged link means the visits show up in your website numbers, so you learn which conversations were worth it.

Lists and articles to get onto

"Best apps for…" pages shape what people download and what assistants say. Apptiller gathers the list pages AI answers cite and those at the top of Google for your category. It reads each one to see which products it lists, whether yours is there, and whether it looks researched or thin. For pages that leave you out, it drafts a short, specific pitch to the author.

Creators

On Pro and Studio, you can make a tracked link for each creator, so you can see what each partnership brought in place of guessing from a screenshot. The same goes for any link you share: a newsletter, a podcast, a friend with a big audience.

Is word of mouth working?

When people hear about an app from a friend, they search for its name. Apptiller reads those searches for your name from Google Search Console, week by week, so you can see whether more people are coming to you already knowing what you are called. It is one of the few honest signals of word of mouth, and it sits next to the outreach that may have caused it.

The rules we keep

Apptiller never posts for you. Automated replies get accounts banned and communities annoyed, and they would hurt your app. It drafts, you decide and you send. Drafts say plainly that you made the app. Replying where it doesn't help anyone is worse than not replying at all, so a thread that doesn't fit is left out rather than filled with a pitch.

What a useful reply looks like

Answer the question first. If someone asks how to plan meals on a budget, give them a real tip, and mention your app only where it truly helps, saying that you built it. People on forums are quick to spot a sales pitch, and quick to reward someone who knows the subject. Apptiller's drafts follow that order and keep it short. Rewrite them in your own words, since a real person's voice is what makes it work.

Old threads are worth answering as well. Many keep getting traffic from Google for years, and assistants cite them long after the conversation has ended.

A worked example

Your AI answers keep citing one "best meal planning apps" article. Apptiller reads it and finds five apps listed, three of which you beat on what the article says it cares about, and yours is missing. It notes that the article looks researched and was updated this year, then drafts four sentences for the author: what your app does differently, one fact they can check, and a free code for testing.

You send it from your own email. If the article adds you, the visits appear under Who sent them, and you may start being named in the answers that cite it. One good list placement can keep paying off in a way a one-day spike does not.

Plan your moments

A launch, a big release, a sale or an event gives people a reason to talk about you. Apptiller lets you plan these moments on each product and read the numbers against them afterwards, so you can tell what a Product Hunt launch or a press mention really brought. Apptiller Launches is our own board for this: launches are ranked by verified revenue, not votes.

Getting started

Open Outreach on your product and press Look for conversations or Find lists. Results appear in To review under Reach out. Each search looks across Google, Hacker News and the pages your AI answers cite, so doing one a week is plenty for most apps.

Questions